3 Internet Myths that Hurt Small Businesses!
Starting a business today is riskier than ever before, but also is the most rewarding than anyone could ever imagine. The Internet has allowed people to build home based businesses and make enormous incomes in the comfort of their own home. The Internet has also allowed smaller companies to look big fast and reach potential customers around the entire world. As I talk with small business owners I have realized that most of them have many things in common when it comes to the Internet. So here are 3 Internet Myths that Hurt Small Businesses.
1. Internet is for tech savvy people- That just not true, the Internet looks like this 15 lane highway with thousands of cars going in different directions. Looks intimidating but, once you get into your car and get into the mix you will soon realize that everything flows pretty easy.
2. The Internet is for bigger companies with unlimited resources- Big mistake, the Internet is for everyone. The Internet can give smaller businesses with limited resources the ability to market and reach thousands of potential customers. Besides word of mouth marketing, the Internet is one of the few resources that small businesses can use to grow their clientele base with very minimal investment.
3. Everyone is using the Internet, it’s to crowded for my business- Less than 40% of businesses out there use the Internet for their business. The internet is growing at an rate of 3-5% a year and less than 23% of the population is using the Internet, so there are enough customers to go around for everybody. It’s time you stop letting your competition get your share.